We have dedicated a few posts now to the need to be different and innovative, to stand out from all the noise in the market place. The Elementary Teacher’s Federation of Ontario has done just that. They have created a series of TV, radio, print and online ads which start with an anti-kid teaser, to then make a 180 degree turn explaining why it is important to vote for the party that will actually put measures in place that benefit the school system and the children.
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